Though he was also from Liverpool, Epstein was a decade older and a social class above The Beatles. This lesson explores first the role Brian Epstein played in helping craft The Beatles’ visual presence, group identity and team unity, the way he helped the group transition from successful nightclub act to international sensation. While they did not have the sizable entourage a 21st century pop star typically employs, The Beatles did receive crucial guidance from Brian Epstein, their manager, and George Martin, their producer at Abbey Road studio. To many fans, the concept of a “rock band” is defined by The Beatles’ combination of raw musical talent and personal charisma, the “chemistry” of that particular group. ![]() Like any good team member, each Beatle seemed to have an innate understanding of how his individual talents contributed to the group’s goals. They wore matching suits, shared a similar sense of humor, styled their hair in the same fashion and moved with a distinct and unified body language. ![]() They seemed tight as a band and as four friends. Their vocal harmonies were close and carefully arranged. ![]() When The Beatles emerged as international superstars in 1964 their fans saw a cohesive unit in both sound and image.
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